Toasted Tech: Transforming the Sandwich Game with Potbelly’s Jeff Douglas

In this episode of Tech Bytes, host Rob Grimes sits down with Jeff Douglas, the SVP and Chief Information Officer of Potbelly Sandwich Works, for a deep dive into the technology transforming the fast casual industry.

As the sandwich category continues to heat up, Jeff shares his insights on what’s driving this trend – from the appeal of a healthy, customizable menu to the power of leveraging customer data and personalization. He highlights how Potbelly is harnessing cutting-edge tools, from digital kitchens to AI-powered ordering, to enhance the guest experience.

Listeners will gain valuable perspective on the convergence of FinTech and foodservice, and how the shift to digital payments is unlocking a wealth of customer data that savvy operators can use to better understand and engage their patrons. Jeff also discusses the importance of “smart integration” – thoughtfully combining technologies to create a cohesive, stable platform, rather than just bolting on the latest solutions.

Looking ahead, Jeff predicts that the next big trends will center around integrated AI, with voice-enabled and conversational ordering experiences powered by artificial intelligence. He also sees a rise in immersive technologies, as consumers increasingly inhabit both physical and digital spaces.

For restaurant technology enthusiasts, this episode offers a glimpse into the innovative strategies Potbelly is deploying, as well as broader industry insights that can help future-proof any foodservice operation. Jeff’s passion for leveraging data and emerging tools to deliver a superior customer experience is palpable, making this a must-listen for anyone seeking to stay ahead of the curve.

Available on Spotify | Apple Podcasts | YouTube | iHeartRadio